We live in a highly competitive business environment, and social media is one of the best ways of connecting with your customers directly and intimately. It is a real-time connection that most consumers value, and it provides a great way for you to get to know your audience better. There are several popular social media networks you can use. Facebook is the best platform to effectively target your audience. Whether you are an independent entrepreneur, small or large business, company or worldwide organisation, the common link is that each entity uses Facebook Ads to reach your potential customers and engage with your audience.

The secret is to know how to use it. This is not something that everyone is able to do. There is an art of using Facebook so that it benefits you. The Facebook Marketing program will teach you the key steps to identify your customers, understand their expectations, and determine which strategies to apply in order to promote your business and brand.

There are key units fully explored in this course to help you create profiles, interact with customers, establish your reputation and enhance your presence online. You will find ways to not just find new customers but retain old ones, and achieve sustainable growth and revenue through the Facebook network.

Facebook Marketing features practical steps and guidance to help customers to find your organisation and communicate with you and connect to each other through your business platform.

We don’t just focus on theory. Our course provides real-world examples, where you’ll analyse successful campaigns and use this knowledge to create your own effective ads.