Through this program, you can also specialise in advertising and progress on to become a higher official in your respective field. Knowledge about pay-per-click will also be beneficial if you are a businessman or an entrepreneur looking for an effective way to promote your products or services.
CURRICULUM
- Introduction to Google Ads
- Keyword Research and Selection
- Creating Ad Campaigns
- Strategies and Budget Management
- Ad Performance Tracking
- Advanced Google Ads Techniques
- Algorithm Changes and Trends
- Practical Applications
Learning Outcomes
- Plan Effective Ad Campaigns
- Successful Ad launch & management
- optimise ad campaigns
- gain advanced advertising techniques
- understand the key componement of a successful ad campaign
- Search Engine algorithm updates
- stay update with the latest industry Trends
